CHALLENGE
Create the brand identity for Mr. Egg, an enterprise that comes from a poultry farm focused on the commercialization of eggs on the Atlantic coast of Colombia. The challenge was to build a powerful brand that will ensure recognition and remembrance.
IDEA
Going back to the basics of design, simple strokes, playing with organic shapes … scratching, scratching, scratching and scratching the paper.
RESULTS
An isologo made up of text and shape, which conveys reliability, closeness and, furthermore, is easy to apply. It is worth mentioning that this work was recognized with a special mention in WINA 2021 (World Independend Advertising Awards), a special merit that fills us with pride as a creative team.
