PVS Agencia designed the new official Colombian Professional Soccer ball inspired by the cane-arrow fabric.
With all CHALLENGE:
Soccer is the most popular sport in Colombia and unites millions of fans regardless of race, social strata or culture. The new ball of Colombian Professional Soccer must consolidate itself as a symbol; a tribute to Colombian culture; an icon of our identity that clearly represents us and exalts our different cultures, our diversity: our unique mix.
SOLUTION:
In June 2006, 394,606 Colombians participated in the election organized by Semana magazine and chose the Vueltiao Hat as the National Cultural Symbol of Colombia, ratifying the recognition that had been granted by Law 908 of September 8, 2004.
Thus, the Vueltiao Hat was the inspiration for the design of a ball that seeks to raise the pride of a people.
WHY TUCHÍN?
As a tribute to the population of Tuchín, the old town of San Andrés de Sotavento, Córdoba, established as a municipality in December 2007 and considered the cradle of the Vueltiao hat.
design of a ball that seeks to raise the pride of a people.
WHY TUCHÍN?
As a tribute to the population of Tuchín, the old town of San Andrés de Sotavento, Córdoba, established as a municipality in December 2007 and considered the cradle of the Vueltiao hat.
More information:
Conozca a los santandereanos creadores del nuevo balón de Golty – Vanguardia Liberal
OCTOBER 16, 2010