MLC

CHALLENGE:

Develop a brand identity for MLC, which would transmit all the values ​​that an athlete may have, since its essence is to offer garments with technology and accessories for all of them.

 

STRATEGY:

We present a dynamic, elegant identity, with movement and energy, inspired by the passion that moves each person who loves sport daily and makes it their lifestyle; always looking for the best quality and comfort to fully exploit your personality.

 

RESULTS:

Today it is a brand that transmits more than just physical activity. It is a unique lifestyle, where each story lived is told through each stitch, each color and each trend, breaking barriers and social labels.